Commercial Real Estate Training Tips

How to create a presence in your market area and specialty

 

To increase success in commercial real estate brokerage, your perfect clients should know who you are, and know you are good at what you do. First define your area of responsibility, clients, specialty, and service. Then quantify them, how many companies or clients in your farm. Then you are ready to design and implement a plan to make it happen! This quick video has a few tips. For more on promoting your services and brand by creating presence in your market, invest in yourself and team with high quality training. Learn more HERE
 

 More Videos From Commercial Agent Success Strategies

 

 

Read more →

Should you represent the seller in an open listing?

 

In an open listing, I would not agree to represent the seller. If you have good service and marketing, and the seller really wants to sell the property, the best thing the seller can do is to exclusively list the property with you so that you can take it to the market. Are you really representing the seller's best interest by taking it to one, or two buyers? No. Represent sellers with exclusive listings. Learn more about obtaining exclusive listings HERE
 

 More Videos From Commercial Agent Success Strategies

 

 

Read more →

This is how you should handle a property that needs a lot of work

 

Every property is sellable, there's not a bad property, there's a bad seller or broker that's not doing it right. If you're representing a seller on a property that needs a lot of work, go ahead and get good prices on anything that needs to be done, and consider those costs when pricing the property with the seller. When presenting the property to a buyer, help them to understand that it was priced knowing that work was going to be needed, and let them know that you have acquired the prices to have it done. For more, license the video "Creative Solutions to Closing More Sales" HERE.


 

 More Videos From Commercial Agent Success Strategies

 

 

Read more →

How to Get an Exclusive Listing Without Doing all of the Analysis Work in Advance

 

When talking to potential sellers about selling their property, they typically ask you/us to provide pricing guidance (brokers opinion of value - BOV) and you/we provide the work with no commitment from the seller to list. However sometimes you can discuss market cap rates and dynamics and secure the assignment before doing a detailed analysis. When you are able to do this, include in your listing agreement a special stipulation that reads: "The broker and seller will agree upon a list price within seven days of executing this agreement. If a list price is not agreed to either party may cancel this agreement by written notice within said seven day time period."

Their commitment will allow you the proper amount of time and motivation to properly analyze pricing for the property. Learn how to get sellers to understand the benefits of listing before pricing and more pricing techniques to benefit you and your clients at Working with Sellers to Properly Price Listings.

 

 

 

 

 More Videos From Commercial Agent Success Strategies

 

 

Read more →

As a Commercial Agent, Should I Specialize?

Top producing commercial real estate agents focus on one service or sector for many reasons. Specializing increases efficiency when building your business. Your database, contacts and knowledge will grow uniformly. The chances that a call will turn into business is much greater when prospects see you focus in their area of interest, and they will be more likely to do business with you in the future. If your bio, assignments and business generation activities all correlate, your closing ratios will improve. Perfect time management, build confidence, and grow your reputation. Watch Sr. Instructor and veteran broker, Michael Bull, CCIM explain in this "Top Ten Success Strategies" video. 

 

More Videos From Commercial Agent Success Strategies

 

 

Read more →