Commercial Agent Success Strategies

Creating Transactions


Business generation can be the most difficult skill to learn in commercial real estate brokerage. Most agents never learn the most efficient methods, vocabulary and techniques to attract and generate new business. In this video, multibillion-dollar producer Michael Bull illustrates cutting edge methods generating millions of dollars in commission income.

Regardless of your commercial real estate experience, it’s the ability to create new transactions that brings the big bucks. In our business, brokers who can create are the superstars. Now you are the superstar!

    • Create new transaction today you did not know about yesterday
    • Proven ways to get a prospects attention and to work with you
    • Multiple successful business generation methods that work
    • How to reduce or eliminate lulls in your income forever
    • Protecting your fee and getting paid what you're worth
    • Strategies to get people to begin and close transactions
    • Opening benefit statements that get prospects attention
    • Who to call and how to be music to their ears with your service
    • Mistakes to avoid that reduce you ratios or even hurt your business
    • How to get more transactions from proper use of your CRM
    • Questions to qualify motivation, authority and ability of buyers
    • How top producers use "lead charts” to rate and prioritize top opportunities
    • Two daily mission focuses that helps you increase results
    • Methods to stop making cold calls and start making transactions dials
    • Avoid these huge mistakes agents make when starting a conversation
    • Turn emails from industry crap into business generation emails  
    • Old school mailing mistakes to avoid that make you look bad
    • Snail mail letters that ring your phone and generate leads 
    • Business provocative example calls, emails and letters that work
    • The best times to call prospects, why and how to get results
    • A daily habit with a surprisingly low threshold that some, call the trick
    • Time, your most precious commodity, use these time management tips
    • Michael's visualization technique that helps keep prospects on track
    • How to create efficiency, presence and confidence in your practice  
    • How to increase the size of assignments and motivation of clients
    • How to get commercial real estate leads
    • Ways to find the support for doing the right things that make you money
    • A mindset that will keep you motivated and not relying on hope deals

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